How Tech Is Changing The Fitness Industry In 2021

As of 2019, the United States fitness industry was worth $96 billion. A significant part of this market capitalization comes from fitness tech tools while the rest comes from dietary supplements and other things. Fitness tech has been one of the fastest-growing industries since 2016 but the Covid-19 pandemic has led to an exponential rise in the demand for fitness tech tools across the globe. There is a tech fitness tool for almost everything and we aren’t just talking about smartphone apps. Wearable fitness devices are now must-haves for every fitness conscious person. 

1. Count Steps With Wearable Pedometers 

Every fitness junky knows that cardiovascular exercises like running, cycling, jogging, and swimming are great for heart health. Pedometers aren’t exactly new in the fitness industry. These devices have been used for decades to count steps by reading motions from the hips and hands. However, the pedometers that are being used today are far more advanced than the ones that were used in the past. Apart from counting steps, most modern-day pedometers calculate your calorie count, heart rate, speed, and distance. They are much smaller than they used to be and they can be used all day, not just during workouts. 

2. Get More With Smartwatches 

Smartwatches are pedometers with a twist. They count your steps but they do much more than that. This explains why the worldwide smartwatch market was worth over $20.64 billion in 2019 and is projected to increase to $96.31 billion by the end of 2027. Smartphone manufacturers have been cashing out from the smartwatch industry because it meets the ever-rising demand to monitor people’s health on the go. 


Most advanced smartwatches help you pace your exercises based on your fitness level. You can customize them to meet your needs, making room for possible health challenges. So, when you’re moving too fast or too slow, you’ll be warned. Some of these smartwatches even come with mobile payment, messaging, and many other features that you can find on your smartphone. As long as they are linked to the phone, you can get notified. 

3. Gym on the Go With VR 

Most people register in gyms because they have more options and tend to be more motivated when they are training with a coach and other members. Thanks to VR, you don’t need to be physically present to enjoy the benefits of land-based gyms. While this technology is still at its early stages, it allows people to push through the physical challenges of training by adding gaming elements to fitness programs. A lot of work still needs to be done and there is the issue of VR accessibility. However, the pandemic has shown that VR in fitness is worth more research and funding. 

4. Turbocharge Fat Burning With Smart Clothing 

Whether you’re a professional bodybuilder or you’re just trying to stay fit, losing fat and building muscles will be the primary focus of your training at one point or the other. Smart clothing allows you to maximize your body’s ability to burn fat while you workout. This workout gear uses your body’s thermoreceptors to help you get rid of white fat. While they are primarily vests, there are other types of smart clothing. They also have additional features such as cadence pace, heart rate, time, and distance, among other things. 

5. Personalized Training With AI

Artificial intelligence is at the center of all customized fitness gadgets. The rate at which artificial intelligence is changing the fitness industry is unprecedented. In the years to come, every fitness device you find in the market will be based on artificial intelligence and its subsets. If you want a more personalized fitness experience, going for an AI-based device will be perfect for you. 


Technological innovations are providing cutting edge solutions in the fitness industry across the globe. This makes sense since technology is changing every other industry. Tech companies are capitalizing on future trends in innovation across sectors. Amid the Covid-19 pandemic, tech firms continued to recruit aggressively. Now, websites like and are enrolling new students interested in improving their tech skills.